The public record of how we got to where we are today.

Make no mistake about it, back in 2003, the dog daycare concept was an entirely foreign concept here on the east coast. At that time, there simply was no category in many peoples' minds for it. Was it a kennel? Was it an indoor park? Would there be utter chaos with so many dogs "roaming free"?

Much of that early confusion can be seen below in the oldest newspaper articles while we were still trying to just get the concept across. But as time passed and and as people began to see dog daycare as the great thing that it is, opinions changed and now, over 10 years later, we have been so very fortunate to play such a valuable roll in so many pets' and families' lives here in central New Jersey.

If you are having a hard time reading these, click on each article and a larger image will pop up.

Enjoy our little trip down memory lane!